EquipVerse

★ — BUSINESS

Virtual Influencer Launch Playbook — From Persona to $1M Brand

The business of launching a virtual influencer — from persona doc to first brand deal to $1M in revenue.

A non-technical, founder-grade playbook on launching and scaling a virtual influencer. Persona development, content cadence, brand-deal pricing, monetisation paths, ethics and disclosure, contract templates. Built around case studies of real-world virtual influencers (Lil Miquela, Imma, Rozy).

01 — Outcomes

What you\'ll walk away with.

  • 01 Persona doc that drives a brand
  • 02 Production cadence (posts/month, hero renders)
  • 03 Brand-deal pricing tiers
  • 04 Multi-channel monetisation: posts, music, NFT, real estate
  • 05 Contracts and likeness rights
  • 06 Ethics, disclosure, audience trust

02 — Curriculum

10 modules · 8h

  • M01

    Module 1 — Why virtual influencers exist

  • M02

    Module 2 — Persona development

  • M03

    Module 3 — Visual ceiling: photoreal-stylized vs photoreal

  • M04

    Module 4 — Content cadence and production

  • M05

    Module 5 — Brand deal pricing

  • M06

    Module 6 — Music + NFT + real estate paths

  • M07

    Module 7 — Contracts and rights

  • M08

    Module 8 — Ethics and disclosure

  • M09

    Module 9 — Case studies (Miquela, Imma, Rozy)

  • M10

    Module 10 — Your launch plan

— Audience

Founders, agency leads, brand directors

— Prerequisites

  • · None — business-track

— Software

  • · None — strategy + templates

⌁ READY TO ENROLL

Lifetime access. $399.

Enroll via Stripe ↗

★ — Studio Dispatch

Pipeline notes,
monthly.